We live in an age of accelerated technological progress and Forth Industrial Revolution. We witness abrupt transformations of social, economic, political and cultural systems. Societies, businesses and people are exposed to persistently intensified information flows, which create challenges for filtering out relevant messages from irrelevant ones and making right decisions. Now, more than ever it is crucial to inform decisions with profound understanding of consumers and societies.
At R-Insights, we believe that scientific knowledge is the greatest asset in a pursuit of improving the well-being of people. Data collected with scientific approach and systematic manner is a crucial pre-condition for strategic decision making and creating positive impact. Having this in mind, we commit to guide decision makers in their responsible journey and to support them to rely on science for making impact.
We are an agency focused on generating Research Insights that catalyze evidence-based decision making across Armenia and beyond. We strive for making meaningful impact on institutions and lives of citizens by providing research findings and actionable recommendations.
Founded in 2010, our research agency offers full-cycle of market and social research services based on international quality standards. We are a team of researchers passionate about exploring, discovering and analyzing.
Building on traditional research methodologies, we simultaneously harness innovative approaches to provide solutions that meet our clients’ needs. We rely on quantitative methodology to assess incidence of patterns, and we appeal to qualitative methods to deep dive into unique cases and life-worlds of people.
Our research strives to uncover consumer behavior patterns, outline major trends, disclose the opinions, feelings and knowledge of target groups, estimate the potential effects of actions that our partners are going to take and evaluate the results of previously taken measures to achieve enhanced strategies.